Visit California's "Let’s Play"
By
Lynne Collins1726 views
The Shipyard, one of the nation’s fastest growing agencies in 2023 (Adweek), has launched its latest high impact campaign for Visit California. Called “Let's Play,” the campaign is anchored by a joyful spot that highlights California’s adventurous spirit and underscores the iconic state’s status as the ultimate playground.
Visit California
President & Chief Executive Officer – Caroline Beteta
VP of Marketing – Lynn Carpenter Schumann
AVP of Brand Advertising – Erika DiProfio
Brand Advertising Manager – Ashley Abney
Agency
Agency – The Shipyard
Chief Creative Officer – David Sonderman
Executive Creative Director – Kerry Krasts
Creative Director – John Risser
Executive Producer – Liz Ross
Assistant Producer – Brit Bartle
ACD Art Director – Kevin Lukens
Sr Copywriter – Melissa Thomas
Account
EVP/Group Account Director – Tammy Haughey
Account Director – Rachel Smutney
Account Supervisor – Michelle McIntosh
Strategy
Planning Director – Cori Boone
Production
Production Company – Caviar
Director – Zach Math
Production Company Producer – Michele Abbott
Production Design – Jason Kisvarday
Photography – Embry Rucker
Editing/Post Production/Special Effects
Editorial Company – Union
Editorial Company producer – Joe Ross
Editor – Jono Griffith
Music Director – Jim Webber
Music Producer – Christy Van House
Post Production Company – Parliament
Post Production Company producer – Will Jellicorse
Audio – Milos Zivkovik
CG - Phillip Ineno
