Tuesday, September 27, 2016

News

Displaying 1 - 10 of 16653
Tuesday, Sep. 27, 2016
#Femvertising Award Winners Honored At Advertising Week NY
SheKnows Media, a women’s media company with 81 million unique visitors a month and 302 million social media fans and followers, announced the winners of the 2016 #Femvertising Awards, an annual awards program launched in 2015 honoring brands and agencies that challenge unattainable beauty...
Tuesday, Sep. 27, 2016
IAB MIXX Conference Addresses Advertising’s New World Order; Reinvention Of Media, Platforms, Creative
Day One of the 2016 IAB MIXX Conference saw marketers, advertising executives, publishers, and technologists coming together to share insights about the reinvention of media, platforms, creative, and business models. Randall Rothenberg, president and CEO of IAB, kicked off the day by welcoming...
Tuesday, Sep. 27, 2016
Diversity Issue Inspired Newest Members To Join Film Academy
The newest members of the film academy say the #OscarsSoWhite crisis inspired them to seek membership. At a private reception Monday for the latest academy inductees, actors Chadwick Boseman and Rita Wilson were among the new members who said they joined the organization to advance the diversity...
Monday, Sep. 26, 2016
Ridley Scott To Receive American Cinematheque Award
The American Cinematheque, dedicated to the celebration of the Moving Picture in all its forms, will present its 30th American Cinematheque award to Ridley Scott at its annual benefit gala on Friday, October 14, at The Beverly Hilton Hotel. The director is a four-time Academy Award nominee who has...
Monday, Sep. 26, 2016
IAB Delves Into VR’s Promise, Challenges In The Ad Arena
The Interactive Advertising Bureau (IAB) and its Mobile Marketing and Digital Video Centers of Excellence released “Is Virtual the New Reality?: A Market Snapshot of VR Publishing and Monetization.” This comprehensive report explores virtual reality’s promise and pitfalls as “the next big thing” in...
Monday, Sep. 26, 2016
"Amanda Knox" Director Rod Blackhurst Joins The Famous Group For Spot Representation
Rod Blackhurst--who teamed with Brian McGinn to direct the Netflix Original documentary Amanda Knox , which recently debuted to plaudits at the Toronto International Film Festival--has joined the roster of bicoastal production company The Famous Group for commercials. Blackhurst has had a strong...
Monday, Sep. 26, 2016
Emerging Cinematographer Awards Mark 20th Anniversary; 10 Aspiring DPs Honored
”Twenty years of helping to launch careers,” said Steven Poster, ASC, president of the International Cinematographers Guild (ICG), during his opening remarks at the Emerging Cinematographer Awards (ECA) screening and ceremony at the DGA Theater in Los Angeles this evening (9/25). Poster was...
Monday, Sep. 26, 2016
"Magnificent Seven" Takes Box Office Reins With $35M Debut
Movie stars don't open movies anymore? Tell that to Denzel Washington and Tom Hanks. The pair, once co-stars in "Philadelphia," have together dominated the last three weeks of the box office. After Clint Eastwood's Miracle on the Hudson docudrama "Sully," starring Hanks as Captain Chesley...
Saturday, Sep. 24, 2016
U.S. Olympic Committee, LA 2024 Reach Marketing Agreement
The U.S. Olympic Committee and leaders of the effort to bring the 2024 Games to Los Angeles reached terms on a marketing agreement Friday, clearing a major hurdle nearly a year before those Olympics are awarded. The Joint Marketing Program Agreement would shift a majority of the USOC's marketing...
Friday, Sep. 23, 2016
Facebook Overstated Average Viewing Time For Video Ads
Facebook is apologizing to advertisers for what it calls an error that overstated the average length of time users watched videos on the site. The measurement didn’t affect how much Facebook charges to run video spots, but analysts say ad agencies may have used the Facebook estimates as a key...