Cannes Lions
Plans for the 2020 Cannes Lions International Festival of Creativity include the launch of the Creative Business Transformation Lions, formed in response to the digital disruption that is affecting the way brands and businesses operate.
Work that wins in this festival competition will...
With last week’s Cannes Lions International Festival of Creativity in the industry’s rearview mirror, among the highlights of the event was the proactive bent of Procter & Gamble which announced a series of new creative partnerships with John Legend, Arianna Huffington’s Thrive Global, Free...
The 66th Cannes Lions International Festival of Creativity came to a close this evening (6/21) with the last Awards Show. It honored the final winners from the Communication Track, alongside the Good Track, as well as special awards, celebrating the industries’ best performing companies across...
Burger King’s “Whopper Detour” has again led FCB New York to the promised land of a Cannes Lions Grand Prix--this one in the Mobile competition. This evening’s (6/20) honor came on the heels of yesterday’s Direct Lions Grand Prix win.
“Whopper Detour” of course first leads users to being...
The work selected for this year’s Saatchi & Saatchi New Creators Showcase, formerly the Saatchi New Directors Showcase, was unveiled this morning (6/20) at the Cannes Lions International Festival of Creativity. The pieces ranged from the relatively obscure to a short film nominated this year...
On day 3 of the Cannes Lions, gender equality and pushing back against sex discrimination were themes that emerged in award competitions, prime examples emerging in the Creative Strategy Lions and the PR Lions.
In the former, the Grand Prix was bestowed upon “The E.V.A. Initiative” for...
Editor’s note: This evening (6/18) the feature documentary 5B won Johnson & Johnson and UM Studios, New York, the Cannes Entertainment Lions Grand Prix. Directed by Dan Krauss of Saville Productions, 5B tells the stories of caretakers, patients and others who were part of groundbreaking...
Just last month, the feature documentary 5B was shown at the Cannes Film Festival as part of its Special Screenings lineup. Fast forward to this evening (6/18) and the film from Johnson & Johnson finds itself front and center at the other marquee Cannes event, the International...
The first round of winners was unveiled today (6/17) at the Cannes Lions International Festival of Creativity, among the headliners being Ikea’s “ThisAbles” initiative from McCann, Tel Aviv, whereby the furniture retailer created add-ons for existing products to make them more accessible for...
The Cannes Lions International Festival of Creativity has received a total of 30,953 entries from 89 countries that will compete to become the global benchmark for excellence in creativity and effectiveness for the year ahead.
To ensure that marketers and agencies are able to benchmark...