Columns
THE DOUBLE STANDARD between program and spot content resurfaces in the case of a public service ad that thus far has been rejected by cable and TV stations for its graphic depiction of gang violence. While gunplay, shootings, violent encounters and death are not uncommon on primetime TV and...
Carol Case, partner/exec. producer of bicoastal Case Nydrle, has expanded her New York sales staff, which handles a trio of affiliated production companies-bicoastal Original Film, Holiday and Case Nydrle. Coming on board is Meredith Bergman, who until recently was bicoastal...
Gidget, the past year's most famous Chihuahua (and most fascinating, according to People magazine), makes another appearance in a Taco Bell spot created by TBWA/Chiat/Day, Playa del Rey, Calif. "Serenade," directed by Traktor out of bicoastal/international Partizan Midi Minuit,...
Director Paul Street-who made a major international splash with his 1997 Ford Puma spot, "McQueen," which incorporated footage of late actor Steve McQueen from the '68 film Bullitt-has again teamed with Young & Rubicam, London, and post/effects facility Rushes, London, to...
THERE'S SOMETHING ABOUT a year that ends with a nine. Whether it's a birthday or the end of a decade, it's just a big deal, a signal of the end of one thing and the beginning of something else. There's trauma attached to turning 30 or 40 or 50 or whatever else we get to. So, in...
5 Years Ago
JANUARY 7, 1994
Jim Hensons Creature Shop, known for its work in animatronics, art direction, modelmaking and puppetmaking, has announced it will open a base of operation in Burbank, Calif., partly to do more work for advertising. The company also has offices in London...
A SAG-COMMISSIONED STUDY conducted by George Gerbner, professor of telecommunications at Temple University, has concluded that Americas poor and underprivileged are practically nonexistent on primetime dramas and daytime soaps, while foreigners and mentally ill characters are more likely to be...
THERES SOMETHING ABOUT a year that ends with a nine. Whether its a birthday or the end of a decade, its just a big deal, a signal of the end of one thing and the beginning of something else. Theres trauma attached to turning 30 or 40 or 50 or whatever else we get to. So, in 1999, we start to...
CLIENT
MCI WorldCom/MCI 5¢ Sundays.
PRODUCTION CO.
Live action by PYTKA, Venice, Calif. Joe Pytka, director/DP; Suellen Wagner, executive producer; Lisa Winston, producer. Animation by Warner Bros. Classic Animation, Sherman Oaks, Calif. Frank Molieri,...
CLIENT
Toyota 4-Runner.
PRODUCTION CO.
Case Nydrle, West Hollywood. Peter Nydrle, director/cameraman; Carol Case, executive producer; Laura Brown, producer; Cassie Hulen, head of production; Steve Woroniecki, production supervisor. Shot on location....