New York Festivals International Advertising Awards® has announced the 2018 Grand Jury. To date, NYF’s powerhouse 300+ Grand Jury represents the most diverse brain trust of global creative minds in the advertising industry from 50 countries.
From Cape Town to Sao Paola and Berlin to Tokyo, this esteemed peer-nominated panel provides a 360-degree creative view of the advertising world today. 2018’s Grand Jury is comprised of Chief Creative Officers, Executive Creative Directors, Creative Directors, Art Directors, Copywriters, Executive Producers, and Marketing/PR pro’s all playing a pivotal role in selecting the World’s Best Advertising® winners.
“New York Festivals is honored to have these prominent industry creatives participate on the 2018 Grand Jury. This 300-strong creative jury were all nominated by their peers, creatives who were judges themselves last year, and are respected globally for their innovative work and award-winning creative talent,” said Michael Demetriades, President/Executive Director of New York Festivals International Advertising Awards.
Using New York Festivals online judging platform, the Grand Jury will review global entries through two rounds of meticulous judging and select the creative work that merits Finalist Status. These entries will then move on to the medalist round. NYF’s Grand Jury is also the first line of defense, scrutinizing ads to provide security against possible scam ads.
2018’s trophy winning entries will be determined by the 8th annual Executive Jury, an elite panel of 30+ Global CCO’s. The Executive Jury will gather this April in New York City for four rounds of judging across all mediums and select 2018’s First Prize, Second Prize, Third Prize, Grand Award winners, and Best in Show. The members of the 2018 Executive Jury will be announced soon.
“NYF’s juries are dedicated to the process of selecting the World’s Best Advertising, these creatives that are nominated to serve on the jury provide both their time and creative insights to ensure that the best creative work from around the globe is honored,” said Mr. Demetriades. “Their creativity and industry expertise represent the diverse range of creative talent present in today’s international advertising space.”
To view the 2018 Grand Jury, please visit: https://www.nyfadvertising.com/grand-jury-2018
The 2018 New York Show℠ awards ceremony and gala will take place the evening of Thursday, May 17, 2018 at the world-class performance space, Jazz at Lincoln Center’s Frederick P. Rose Hall, Broadway at 60th Street, New York City.
The 2018 competition entry deadline is January 31st. For more information on the 2018 competition please visit: Rules & Regulations and to enter the competition please visit: Here.
Stephen Arnold Music Delivers Dynamic Sonic Branding For The Debut of TGL Presented by SoFi
Stephen Arnold Music (SAM) created original music and sonic branding for TGL presented by SoFi, the first-of-its-kind team golf league that debuted this winter in prime time on ESPN to huge viewership and great acclaim. The global leader in sonic branding, SAM collaborated with TGL’s Brand & Creative team to provide music for the league’s electrifying opening title sequence, featuring DJ Khaled, as part of a comprehensive broadcast package that also included a full-length theme, beds, promos, bumps, idents and other elements. Founded by TMRW Sports, TGL is a three-on-three competition involving teams of top players from the PGA TOUR. Matches air and stream exclusively on ESPN platforms in the U.S. and 130 countries worldwide. Three matches from the SoFi Center in Palm Beach Gardens, Fla., have peaked at more than 1.1 million viewers. The opening theme kicks off the broadcast in a big way, combining dazzling graphics and clips that feature TGL’s tech-infused venue, some of golf’s biggest stars, and DJ Khaled introducing the broadcast and that night’s primetime match-up. The music is distinctively modern, high energy and infectious. “It sets the mood and creates a feeling of anticipation,” says SAM president and creative director Chad Cook. “Just as TGL is unlike any other event in golf, the music is original and unexpected with tempo changes, big drops and strong hooks. The goal is to get people pumped up for two hours of exciting action.” “We were inspired by the energy and uniqueness of TGL,” observes Cook. “The visuals are amazing and complement the sound design to brand the whole experience. TGL is produced live in front of a large and enthusiastic audience, and we wanted to capture that vibe so that viewers feel as though... Read More