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Goodby Silverstein & Partners Shows How Cisco Helps "People In Crisis"


Robert Goldrich
Wednesday, May. 4, 2016


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Part of Goodby Silverstein & Partners’ “There’s Never Been A Better Time” campaign for Cisco, this short shows how technology is keeping refugees in touch with their families, underscoring that rebuilding communication is essential after a disaster. 

Titled “People in Crisis,” the film highlights the Cisco Tactical Operation team’s role in humanitarian crises and the vital role that mobile technology plays. 


Client Cisco Agency Goodby Silverstein & Partners Rich Silverstein, co-chairman; Will Elliot, Patrick Knowlton, creative directors; Felip Lima, associate creative director; Maggie Bradshaw, Jeff Limon, Fabio Benedetto, art directors; Jonathan Pelleg, Alex Maleski, Jacob Bass, copywriters; Jessica Pettigrew, executive digital artist; Tod Puckett, director of production; Hilary Coate, executive broadcast producer; Timothy Plain, Tess Kenner, John Riddle, broadcast producers; Danaa Zellers, executive interactive producer. Editorial/Post/VFX Imaginary Forces Michelle Dougherty, creative director; Danielle White, lead editor; Jess Ledoux, editor; Rod Basham, Flame artist; Dan Meeeehan, art director/animator; Timothy Williams, designer/lead animator; Carlos Enciso, Jay Kim, designer/animators; Gabriel Perez, animator; Mariah Hourihan, Wes Yang, Kris Fortin, designers; Robert Harrison, design/animation intern; Ben Apley, exec producer; Tina Starkweather, head of production; Fayna Sanchez, Will Arnold, producers; Rachel Cohn, Krista Templeton, coordinators; Kaitlyn Finn, PA. Footage Sourcing/Licensing Stalkr Aaron Priest, Ellen Callet, footage sourcing and licensing producers. Postproduction Apache Shane Reed, sr. colorist; LaRue Anderson, color correction exec producer. Music/Sound Yessian Chris Plansker, composer; Mike Baluha, sound designer; Andy Grush, music & sound design executive creative director; David Gold, music & sound design exec producer. Audio Post Rohan Young, mixer; Ben Tomastik, audio assistant; Susie Boyajan, audio exec producer.

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