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The Best Work You May Never See: Texas Pete Hot Sauce's "Wake Up"


Friday, Dec. 14, 2007


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What at first looks like a home invasion robbery instead turns out to be a wake-up call for some bland slices of cold pizza in this off-the-wall spot for Texas Pete Hot Sauce.


Agency: Van Winkle & Associates, Inc. Bobby Pearce, copywriter; Dave Damman, art director; Janet Mason, producer. Production Company: TWC (Thomas Winter Cooke) David Jellison, director; Mark Thomas, Jeff Snyder, Steve Ross, executive producers; Johanna Woolcott, producer; Kris Kachikis, DP. Editorial: Schnitt, Minneapolis Charley Schwartz, editor. Postproduction: Fotokem, Burbank, Calif. Richard Parker, colorist. Music: Wow & Flutter Dale Goulet, music composer/sound designer. Audio: Acoustech, Atlanta Gopal Swamy, mixer.

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