Thursday, May 24, 2018
You are here:

Epson's "Epsonality"

By

SHOOT Staff
Tuesday, Nov. 13, 2007

1206 views

Log in or register now!

To promote "Epsonality," Epson's new campaign that sells printers according to consumers' personality types, the company runs videos on the homepage of www.epsonality.com that show a happy couple discussing the epsonality concept. The videos, shot for Butler, Shine, Stern & Partners by Tool of North America, show the couple on a white couch in a sky blue room to create a warm environment, which expresses the harmony of man and machine.

Credits

Agency: Butler, Shine, Stern & Partners John Butler, creative director: Mike Howard, Jordan Kretchmer (interactive), associate creative directors; Greg Desmond, JP Guiseppi (Designer), art directors; Laura Mulloy, copywriter; Alex Lind, Susan Crimley, agency producers Production Company: Tool of North America Geordie Stephens, director; M�rten Tedin, dp; Aron Beroud, production designer; Jennifer Siegel, Brian Latt, executive producers; Gayleen Sharon, line producer: Editorial: Cleaver Pete Koob, editor Postproduction: Teak Motion Visuals Mark Everson, online artist Visual Effects: Company 3 Stefan Sonnenfeld, telecine colorist Audio: One Union Recording Studios Joaby Deal, mixer

560x349

<iframe width="560" height="349" src="https://shootonline.com/embed/49105/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://shootonline.com/embed/49105/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://shootonline.com/embed/49105/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://shootonline.com/embed/49105/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Thursday, May. 24, 2018

From Albert Einstein in season one to Pablo Picasso in season two, the bar...

Wednesday, May. 23, 2018

CBS is finishing another television season atop the television ratings,...

Wednesday, May. 23, 2018

Colleen DeCourcy, chief creative officer, Wieden+Kennedy, is serving back...

Tuesday, May. 22, 2018

Directorial trio JEAN has joined L.A.-based Community Films for U.S...

Tuesday, May. 22, 2018

Despite high-profile Oscar wins for art house films like "Call Me By Your...

Tuesday, May. 22, 2018

Cannes Lions will host a two-day “Change for Good” Hackathon, to be held...

Recent SPW Releases

Thursday, May. 24, 2018

Hawk-Woods, innovative developer of broadcast power solutions, has...

Thursday, May. 24, 2018

Sony Pictures Entertainment (SPE) recently completed a 4K restoration of...

Wednesday, May. 23, 2018

The Cannes Lions International Festival of Creativity has announced the...

Wednesday, May. 23, 2018

The Make-Up Artists & Hair Stylists Guild (MUAHS, IATSE Local 706)...

Wednesday, May. 23, 2018

Fourteen productions are nominees for Best of Festival in the 2018 US...

Monday, May. 21, 2018

A story steeped in legacy meets the culture of now in the striking new...

Top