Two conservative looking women are sitting together at an outdoor cafe sending each other text messages on their cellular telephones. "Told your boyfriend?" "Are u nuts? Did you?" "Not a chance :)" The commercial ends with these same to women screaming and dancing in appreciation of a dancer at a strip club. "If you can't say it, write it. Now every text message is half price. Mtel"
Agency: Demner, Merlicek & Bergmann Francesco Bestagno, creative director/art director; Claus Gigler, writer; Maresi McNab, producer Production Company: Mechaniks,Camera Films, Sofia, Bulgaria Boris Damast, director; Andrea Kikot, executive producer,Stela Pavlova, executive producer, Dimitar Gochev, DP Postproduction: Camera Films, Sofia, Bulgaria Doichin Margoevski, colorist Audio: Camera Films, Sofia, Bulgaria Busty, audio post mixer/sound designer