Industry Research
A commitment to lifelong learning promises many prolific returns. Expanding knowledge allows us to better understand the world and our fellow humans while advancing our skills. In a constantly changing world, innovation enhances professional relevance and career options.
New research from Omdia reveals that the global game subscriptions market is poised to reach record heights, with revenue anticipated to exceed $22bn by 2027, or 11.6% of the total global spend on games.
Each year, the Cannes Lions score the global branded communications and marketing industry on Reach, Communication, Craft, Experience, Innovation, Impact, Good, Health, and Entertainment.
Finding so many extraordinary offerings to showcase in this Ultimate Events edition is a wonderful feeling. You are sure to recognize many of the social engagements taking pop culture’s center stage.
Among dozens of momentous events set to play out in the weeks ahead, many are already underway, or will commence with the dawn of August.
As our world continues to shapeshift, many world-famous gatherings are inviting us back in person, even as innovative online events continue to proliferate and offer unprecedented learning opportunities. In many cases, the online events offer direct access to global thought-leaders.
According to BCG Henderson Institute Chairman Martin Reeves and Rhodes Scholar Jack Fuller, imagination is crucial for “seizing and creating new opportunities and finding new paths to growth.” Their Harvard Business Review book “The Imagination Machine” is incredibly inspiring.
Digital video advertising spend increased 21% in 2022 to $47.1B and is projected to rise an additional 17% to $55.2B in 2023, according to IAB's "2022 Video Ad Spend & 2023 Outlook: Defining the Next Gene
Over the past three years, we have adapted together - and now, our ships are coming in. Comparatively, we may go less often, stay closer to home, and spend more time phoning things in … but new days are growing heavy with promise.