Sports company PUMA will open the PUMA Studio in the Hollywood, Calif., in early 2025, a creative space that brings its design and marketing teams closer to the most influential communities and celebrities to inspire products and campaigns for the strategically important U.S. market.
By tapping into the rich ecosystem of creative and innovative professionals in Los Angeles, the new PUMA Studio will play an important part in creating products and marketing activations that resonate with U.S. consumers.
“Opening our PUMA Studio in L.A. is an important strategic move for us, as we seek to elevate our business in the United States,” said PUMA CEO Arne Freundt. “Our new home will allow us to attract the best talent in one of the most vibrant and creative cities globally to create great product propositions for the U.S. market.”
The PUMA Studio will offer an exciting environment which allows the company’s product, design and marketing More