Wednesday, September 26, 2018
  • Friday, Aug. 2, 2002
SPECIAL REPORT: CREATIVE VOICE_ Leaping Lizards

In the past three years, Geico has become one of the best-known names in the automobile insurance business—thanks largely to a talking lizard.

The CGI Geico gecko first scurried into public consciousness in July of 1999, when he declared, "I am a gecko, not Geico. Please stop calling me...

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