Friday, October 28, 2016
  • Friday, May. 7, 2004
Advertisers Seek Branded Contentment At NAB Confab

Television program producers need to think in terms of turning out more than a half-hour or one hour show, advised Phil Bienert, manager of customer relationship management (CRM), e-business and future product strategy for Volvo of North America. "A producer should also think about two hours of...

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