Director Profiles
Displaying 91 - 100 of 168
Friday, Nov. 9, 2007
Creative Voice: Eric Hirshberg
For Eric Hirshberg, president/chief creative officer of Deutsch LA , to separate branded content from content is inherently a mistake. "Consumers don't make this distinction," he observed, noting that so-called branded content has "to compete on its own merits....People have no lower bar for...
Friday, Oct. 26, 2007
Creative Voice: Dave Tobey
Great work starts with the client. And that is the case with the Save Darfur Coalition's "Portfolio," a public service TV spot directed by Jake Scott of RSA for Greer Margolis Mitchell & Burns (GMMB), an ad agency/media firm specializing in major social issues and political campaigns. "...
Friday, Sep. 28, 2007
Creative Voice
This week's entry in our "The Best Work You May Never See" gallery--Four Winds Casino's "Breakfast" directed by Trevor Cornish of Santa Monica-based TWC --prompted us to take a closer look at Two By Four, the Chicago ad agency behind the spot and the overall campaign. If it were in Las Vegas, Four...
Friday, Jun. 8, 2007
Creative Voice: Iris Lo, Wieden + Kennedy, Shanghai
Last month, Iris Lo relocated from Hong Kong to Shanghai to become creative director of Wieden + Kennedy's office there. She has partnered with W+K Shanghai creative director Frank Hahn and managing director Kel Hook to complete the management team in China. Current clients of W+K Shanghai include...
Friday, Dec. 15, 2006
Creative Voice
"There is no greater natural resource than the human imagination." That's the tagline to four Video On Demand (VOD) short films that will ultimately drive traffic to ge.com/imaginationtheater . The shorts--two animated (The Crossing and Samurai), two shot live action (Cubicle and Birth)--kick off "...
Friday, Nov. 17, 2006
Creative Voice
In the alphabet soup of agency monikers (BBDO, DDB, TBWA et al), one that's seemingly hidden in the creative broth is DGWB. But SHOOT was prompted to dive in and look into the Santa Ana, Calif.-based ad shop on the basis of two recent humorous ScreenWork entries: Frys.com's "Pod" directed by Simon...
Friday, Nov. 3, 2006
Creative Voice
The hiring of creative director Geoff McGann (see story in this week's News section) underscores the growth and new found independence at Public Interest as it has evolved over the past several months. For the first seven-and-a-half years of its existence, the shop was headquartered on the Santa...
Friday, Oct. 20, 2006
Directors Series: Steve Ayson
Ah, the power of cyberspace. Based on his tongue-in-cheek viral ad "Happy Mornings" for Procter & Gamble's Folgers out of Saatchi & Saatchi in New York, director Steve Ayson got a call from a 20th Century Fox executive who loved the work and expressed an interest in perhaps getting together...
Friday, Oct. 20, 2006
Directors Series: Dayton and Faris
Patience has proved to be a virtue in the careers of the husband-and-wife directing team of Jonathan Dayton and Valerie Faris of Bob Industries, Santa Monica. They never wavered in their efforts to bring their first feature film, Little Miss Sunshine, to the big screen this July despite an arduous...
Friday, Oct. 20, 2006
Directors Series: Jesse Dylan
In reference to Snicker's five-Webisode Instant Def series, Jimmy Smith, executive creative director at BBDO New York, relates, "We're talking music, superheroes, comic book graphics...everything that's pop [culture] wrapped up in an instant." But the show itself was hardly an instant concoction...