Wednesday, October 26, 2016
  • Friday, Sep. 24, 2004
"When The Laughter Stops"

This spec spot poignantly presents a man both before and after he was stricken by Alzheimer's Disease. The PSA opens with the man, full of life, joking, "I was playing golf the other day and I hit my two best balls. I stepped on a rake."

This is juxtaposed with the same man, now lifeless...

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