Sony recently released this short film written and directed by Joseph Kosinski of production house RESET. Titled The Dig, the suspense thriller was produced by RESET and shows the capabilities of Sony’s new CineAlta VENICE camera.
The Dig contains the first footage shot with full-frame digital motion picture camera system VENICE, the lensing done by Oscar-winning (Life of Pi) cinematographer Claudio Miranda, ASC.
Client Sony Kimio Maki, exec producer; Simon Marsh, sr. project manager; Mike Kovacevich, sr. support engineer; Yasuo Ueda, Hiromi Hoshino, Yuuji Ohba, Katsuya Kondo, VENICE project lead engineering; Ken Nakagawa, Ryuzo Nagai, Yuji Shimizu, Tomoyuki Emori, location engineering technical support; Hiroshi Kiriyama, Tadashi Okano, Takashi Tsuchiya, color science engineers; Koji Izumi, Tokusuke Tsujimoto, mechanical engineering; Yutaka Okahashi, Minoru Matsuoka, product planning; Peter Crithary, Takahiro Kagawa, Kanta Yamamoto, VENICE product marketing; Minoru Matsuura, Takao Yokayama, Shinshaku Hirano, creative center design; Jeff Berlin, stills photography. Production/Creative RESET Joseph Kosinski, writer/director; Claudio Miranda, DP; Julien Lamaitre, producer for RESET; Todd Thompson, 1st assistant director; Jason Swanson, 2nd assistant director; Emily Cheung, associate producer; Markos Rounthwaite, stunt coordinator; Tara Macken, stunts double; Sera Trimble, Olivia Summers, precision drivers; Dan Kae, production supervisor; Blake DeRoss, commercial coordinator; Becky Boyle, script supervisor; Eric Messerschmidt, camera operator; Dan Ming, 1st assistant A camera; Bob Smathers, 1st assistant B camera; Ben Skorstad, helicopter pilot; David Nowell, aerial DP; Alex Carr, D.I.T.; Bill Martel, sound mixer; Tim Nielsen, sound designer; Bryan Pennington, re-recording mixer; David Stone, production designer; Cleo Pollock, key costumer; Stella Dzanidakis, makeup artist; Jason Collins SPFX makeup artist; Mike Sowa, colorist; Peter Orth, location manager. Editorial Billy Fox, ACE, editor. Music PILOTPRIEST Cast Taylor Kitsch as Bud; Lily Collins as Zoe; Khalid Ghajji as security guard
Rappers Khuli Chana, Blxckie and 25K team up with Patriot Films director Sam Coleman, who is repped by Ridley Scott Associates (RSA) stateside, to celebrate the power of inspiration for KFC Streetwise and Ogilvy Johannesburg.
Every groundbreaking artist has a story, a moment of inspiration that drives their next wave of creativity. But this doesn’t happen in isolation--original needs to feed original. “There’s a wealth of creative energy bubbling up in the youth of South Africa,” said Coleman. “Everyone is out to try and make a dent in the creative landscape. Inspiration is everywhere you look and all a creative person needs is that spark to go to the next level.”
This 90-second spot features a stellar cast of South African artists riffing off each other, and while KFC Streetwise has long been a mainstay of the country’s youth culture, an authentic approach was critical. Ogilvy turned to Coleman whose experience includes fashion and street culture.
Notable South African creators who appear in the commercial film include Kind Kid toymaker Sanele Qwabe, “Nail Pimp” Nailed Ntswembu, the Island Gals skaters, fashion designer Ruberto Scholtz, visual director Rowan Sakarombe, custom car pimper Ofentse Mphatsoe and metal band Botswana Metalheads. The transitions from one innovator to another were important considerations for Coleman. He explained, “You’re really talking about a ripple effect and how one idea sparks another, so I wanted to create seamless uninterrupted progressions that would evoke that feeling of inspiration and flow.”
KFC’s chief marketing officer Grant Macpherson said, “From a brand perspective, I want to work with directors who have a strong, passionate point of view – someone who brings bold... Read More
