For the second year, Havas New York has partnered with the Brooklyn Film Festival to call on filmmakers to showcase their art. This year the campaign eloquently makes the case that artificial intelligence can’t replace filmmakers.
Yes, AI can write, create images, edit and animate–raising concerns among human creators. But this “Stories About Life by Those Who Have Lived It” campaign shows that the human experience cannot be replicated artificially. And that’s at the heart of two films for the Brooklyn fest, including this one titled “Gil’s Grills,” in which a woman grapples with a mouthful that she can’t control–so she has to grin and bear it.
Nicolas Gordon directed via production house Kin Films, demonstrating that humanity is what sets filmmakers apart from AI.
Credits
Client Brooklyn Film Festival Marco Ursino, executive director; Susan Mackell, director of development; Galen Bremer, production manager. Agency Havas New York Dan Lucey, chief creative officer; Adam Lock, creative director; Sebastien Thomas, Nick Lindo, associate creative directors; Liberty Leben, sr. designer; Melissa T Gifrere, head of production; B Collins, sr. producer. Production Kin Films Nicolas Gordon, director; Dustin Highland, producer; Ben Thorn, production manager; Lizzy Walker, 1st AD; JD Butler, DP; Lisa Garcia, production designer; Brian Marquez, art director; Krisse Torgesson, stylist. Editorial Final Cut Antonio Gomez-Pan, editor; Rebecca Mitchell, head of production; Suzy Ramirez, exec producer; Kelly Budish, producer; Julio Samaniego, assistant editor. Telecine The Mill Logan Highlen, colorist; Baptiste Carrara, Erwini Pasia, color assist; Brandee Probasco, head of production; Krista Staudt, exec producer; Jackson Winkler, producer. Sound Machine Sound Matgej Oreskovic, exec producer; Andi Lewis, sr. producer; James Cobbold, Alex Bingham, sound design & mix; Chas Langston, Michelle Covio, assistant engineers. Conform Significant Others Justin Burkman, managing director; Alyssa St. Vincent, exec producer; Gwynne Evans Reid, head of production; Dirk Greene, ECD; Phil Apostol, lead Flame artist; Phil Brooks, GFX artist; Kogan Li, VFX assistant; Kyla Amols, producer; Hoa Vu, production coordinator. Music Duotone Jordan Lieb, Brad Fischer, composers; Ross Hopman, exec producer; Gio Lobato, sr. producer; Peter Nashel, creative director. Cast Ellie Suh; Thomas Lennon, narrator.
Children’s charity Barnardos is releasing this thought-provoking film created by BBH Dublin to highlight the challenges some children in Ireland face.
Barnardos knows that to understand a child’s issues takes time and work. It’s not a quick fix.
That forms the basis of the new film in the “Change Their Story” campaign, which follows a young boy recounting a childhood birthday. It begins with him telling a story of a perfect day, surrounded by friends, family, presents and a huge cake topped with candles.
The story is then retold again and again. With each blow of the candle, more of the facade is chipped away to get to the truth; that his birthdays weren’t very special. The story ends with the boy, now in his teens, opening up about his real childhood experience to a Barnardos keyworker. All laddering up to the enduring line, “Because childhood lasts a lifetime.”
BBH Dublin worked closely with Barnardos to capture the reality of the healing process on film--how it’s an ongoing journey that requires continued support. David Leon directed via production company Iconoclast.
Evonne O’Rourke, production lead, BBH Dublin, added, “We felt a real responsibility to produce a piece of work that had impact and the power to support the brilliant work that Barnardos does. We knew we had a great script on our hands, but it was crucial that the idea was underpinned by craft that protected the authenticity of the story.
“It was a fine balance to strike--the production design, edit, sound design and color grade all had key parts to play in shaping and enhancing the narrative but not in a way that would overpower or become the focal point of the film.”
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