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Top Spot of the Week: BETC Paris Takes Us To CANAL's "Kitchen"

By

Robert Goldrich
Wednesday, Nov. 30, 2016

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This promo spot for CANAL introduces us to its many shows across multiple channels. A number of these shows serve as ingredients that are brought together and prepared in a kitchen to form a multi-dimensional, diverse entertainment offering. It’s a tasty recipe that any world class chef--or TV/cable/digital programming exec--would be proud of.

Antoine Bardou-Jacquet of Partizan directed the TV/cinema/digital :60 for agency BETC Paris. VFX house was Unit Image, Paris.

Credits

Client CANAL Agency BETC Paris Stephane Xiberras, executive creative director; Jean-Christophe Royer, Eric Astorgue, creative directors; Guillaume Martin, strategic planner; Christophe Caurret, music creative director; Isabelle Menard, TV producer. Production Partizan  Antoine Bardou-Jacquet, director; Damien Morisot, DP. VFX Unit Image, Paris (Toolbox: 3dsmax, Vray, Nuke, After Effect, Houdini, Zbrush, Golem) Postproduction Royal Post. Sound Production Schmooze

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