Sunday, June 24, 2018
You are here:

Sony PlayStation PS4's "Perfect Day"


Robert Goldrich
Friday, Nov. 15, 2013


Log in or register now!

Building anticipation for the rolling out of the PS4, this epic spot takes gamers deep into scenes from a few of PlayStation's most popular and eagerly awaited games while players push themselves and each other to greatness. The message: Every day is the "perfect day" on the PS4, especially the day you first try it. VFX house is The Mill New York. Agency is BBH NY.


Client:  Sony PlayStation Agency:  BBH New York. John Patroulis, chief creative officer; Ari Weiss, executive creative director; Tim Nolan, interactive creative director; Gerard Caputo, Chris Maiorino, creative directors/creatives; Jennifer Moore Bell, lead sr. producer; Kate Morrison, sr. producer; Justin Booth-Clibborn, head of integrated production; Ian Hart, copywriter; Dave Brown, art director; Rahim Masunu, visual designer; Kelly Bignell, UX designer; Martin Mlekicki, lead producer; Victoria Fishel, digital producer. Production Company:  MJZ Matthijs Van Heijningen, director; Joost Van Gelder, DP; David Zander, president; Scott Howard, exec producer; Donald Taylor, producer; Robin Brown, production designer.    Bohemia Sherry Baumgart, local production company producer.    HAUS (production partner) Rasmus Blaesbjerg, creative director; Dino Petrone, technology lead; Claudine Nichols, sr. producer; Tracey McAvoy, digital producer.  Editorial:  Union Editorial Jono Griffith, editor; Caryn Maclean, exec producer; Sara Mills, sr. producer; Megan Swados, assistant editor.   Visual Effects:  Legacy Effects US wardrobe construction    The Mill New York Sean Costelloe, exec producer; Charlotte Arnold, Will Mok, sr. producers; Heath Raymond, color producer; Gavin Wellsman, Joji Tsuruga, shoot supervisors; Fergus McCall, colorist; Gavin Wellsman, 2D lead artist; Joji Tsuruga, 3D lead artist; John Mangia, Leonardo Costa, Jeff Robins, Emily Bloom, 2D compositing artists; Leon Woods, Alex Dreiblatt, Jeff Butler, additional 2D; Jeffrey Lee, 3D animation lead; Olivier Mitonneau, 3D lighting lead; Nicolas Couret-Chailloux, 3D FX; Wyatt Savarese, Hassan Taimur, 3D Massive; Corey Langelotti, Elizabeth Mitchell, Yoann Gouraud, Quentin Sauvinet, Lauren Shields, 3D artists; Kristin Johnson; matte painting; Tetsuro Mise, design.    SCANable, The Woodlands, Texas. Travis Reinke, LiDAR services    Trace VFX, Mumbai, India Rotoscoping and tracking  Music:  Lou Reed.   Audio:  Human Sound design/additional music: Sound Lounge Tom Jucarone, mixer.

Category of ScreenWork: 


<iframe width="560" height="349" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="640" height="390" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="853" height="510" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="1280" height="750" src="" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Saturday, Jun. 23, 2018

Say this about TV creators in 2018 — they don't give up easily. Three...

Friday, Jun. 22, 2018

Procter & Gamble had a Grand time at the Cannes Film Lions competition...

Friday, Jun. 22, 2018

Creative brush strokes from Pablo Picasso and Leonardo da Vinci were...

Friday, Jun. 22, 2018

Sonia Malfa--who was selected for the Commercial Directors Diversity...

Friday, Jun. 22, 2018

DP Daisy Zhou has joined Innovative Artists for representation in...

Friday, Jun. 22, 2018

Barton F. Graf has hired Savanah Brihn as chief strategy officer and...

Recent SPW Releases

Friday, Jun. 22, 2018

The five international channels of China Global Television Network (CGTN...

Thursday, Jun. 21, 2018

NorthSouth Productions, the company behind the smash-hit comedy series...

Thursday, Jun. 21, 2018

Christina Rzewucki is a Texture and Look Development Artist at Rising Sun...

Thursday, Jun. 21, 2018

The Producers Guild of America (PGA) announced Saturday, January 19, 2019...

Thursday, Jun. 21, 2018

Director Aubrey Smyth, represented for commercial and brand assignments...