Monday, January 22, 2018
You are here:

Someplace Nice's Andy Ferreira Directs "Forgetting the Past" for Alzheimer Society


Robert Goldrich
Monday, May. 29, 2017


Log in or register now!

This PSA for the Alzheimer Society of Calgary and Dementia Network Calgary captures the intimate nature of memory loss.

In the 45-second spot, a woman is recalling her brother’s experience as a soldier in World War II. As he runs through a forest dodging bullets in a flashback, she struggles to recount details of the story--the timeline, his rank, the nature of his injuries--before giving up.

The tagline appears: “Dementia takes more than memories.”

Created and directed by Andy Ferreira of Toronto-based Someplace Nice, “Forgetting The Past” is a heartbreaking reminder of the emotional and physical tolls degenerative brain diseases take on individuals and their families.

“Forgetting The Past” is currently appearing online and will be broadcast on regional television stations in Calgary.


Client Alzheimer Society of Calgary & Dementia Network Calgary Production Someplace Nice, Toronto Andy Ferreira, director/writer; Chilo Fletcher, exec producer; Kristofer Bonnell, DP; Adam McCloy, line producer; Sheri Warner, wardrobe stylist; Andrew Morton, production designer. Casting Jigsaw Casting Shasta Lutz, casting director. Editorial Craftship Media Sheenah Jennings, editor. Color and Finishing Nice Shoes Roslyn di Sisto, colorist; Adrian Gluvakovich, color/VFX assistant; Matt Greenwood, creative director/art director; Kristen Van Fleet, exec producer. Sound Design/Music Vapor RMW Brendan Quinn, audio creative director; Kevin Chamberlain, sound designer; Julian Rudd, audio engineer; Kailee Nowosad, audio producer. 

Category of ScreenWork: 
Media Type: 


<iframe width="560" height="349" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="640" height="390" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="853" height="510" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="1280" height="750" src="" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Sunday, Jan. 21, 2018

The Western-inspired revenge tale “Three Billboards Outside Ebbing,...

Sunday, Jan. 21, 2018

"Jumanji: Welcome to the Jungle" outdid another weekend's worth of...

Sunday, Jan. 21, 2018

Guillermo del Toro’s fantastical romance The Shape of Water (Fox...

Friday, Jan. 19, 2018

The Producers Guild of America has ratified guidelines for combating...

Friday, Jan. 19, 2018

Dunkirk and The Greatest Showman won the Casting Society of America’s...

Friday, Jan. 19, 2018

Five feature films including “The Shape of Water” and “Call Me By Your...

Recent SPW Releases

Thursday, Jan. 18, 2018

Advertising agency Camp + King has appointed three executives to its...

Thursday, Jan. 18, 2018

Dan Waymack is a filmmaker and president of Waymack & Crew, a...

Thursday, Jan. 18, 2018

The One Club for Creativity, the world’s foremost non-profit organization...

Wednesday, Jan. 17, 2018

The Costume Designers Guild announced that Golden Globe award-winning...

Wednesday, Jan. 17, 2018

Pop culture icon Jonathan Goldsmith bending a spoon with his mind (“Bible...

Wednesday, Jan. 17, 2018

The American Society of Cinematographers (ASC) announces Oscar®-winner...