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Smuggler's Adam Berg Realizes "Dreams" For Samsung, W+K


Robert Goldrich
Tuesday, May. 3, 2016


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Adam Berg of Smuggler directed this spot which takes us inside a mundane slice of life--a youngster aboard a bus--which turns into much more as we get a glimpse of the many dreams to which young people aspire. And a Samsung phone can help better envision those dreams, literally,

Ad was conceived by a creative team at Wieden+Kennedy.


Client Samsung Agency Wieden+Kennedy, Portland, Ore. Jason Bagley, Craig Allen, creative directors; Brandon Mugar, art director; Derek Szynal, copywriter; Erika Madison, executive producer; Kevin Diller, producer. Production Smuggler Adam Berg, director; Patrick Milling Smith, Brian Carmody, Drew Santarsiero, exec producer; Andrew Colon, head of production; John Bick, line producer; Joost Van Gelder, DP. Editorial Cosmo Street Paul Hardcastsle, editor; Yvette Sears, exec producer; Marie Mangahas, producer. VFX MPC Paul O’Shea, Zach Trucker, VFX supervisors; Mike Wigart, exec producer.


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