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Randy Krallman Directs GEICO's "Game Night" In "Sloth" Motion For The Martin Agency

By

Robert Goldrich
Tuesday, Oct. 31, 2017

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A neighborhood game night gets a little tense as people become a bit exasperated as they try to guess what a sloth is drawing (at a painfully slow pace). 

At the end of the ad, a spokesperson relates: “As long as sloths are slow, you can count on GEICO saving folks money.” 

This offbeat comedic :30, titled “Game Night,” was directed by Randy Krallman of Smuggler for The Martin Agency.

Credits

Client GEICO Agency The Martin Agency Joe Alexander, chief creative officer; Steve Bassett, group creative director; Neel Williams, Justin Harris, creative directors; Brett Alexander, executive producer; Heather Tanton-Collier, sr. content producer; M.A. Williams, jr. content producer. Production Smuggler Randy Krallman, director; Bryan Newman, DP; Ian Blain, line producer. Editorial Cut+Run Rob Ryang, editor; Beau Dickson, assistant editor; Ellese Jobin, editorial producer. VFX/Finishing/Color The Mill Alex Scott, colorist; Alex Bader, finishing producer; Jake Fritz, finishing production coordinator; Diane Valera, Liza Kerlin, color producers. Remote Color Facility Running with Scissors Audio Post Heard City Mike Vitacco, sound designer/mixer; Sasha Awn, producer. Music American Public Music, stock music; Jeremy Turner, custom score.

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