Spectrum’s "Monsters" campaign created by agency Something Different continues with a couple of spots directed by David Shane of O Positive, including this piece titled “Gamer” which features the Vampire family coping with the horrors of bandwidth troubles and slow Internet from the phone company.
Mr. Vampire sidesteps Mrs. Vampire’s wishes to stop gaming night so she can go online and work. But if he stops the kids from gaming, he fears losing his title of “cool Dad.”
CreditsClient Charter Communications/Spectrum Agency Something Different Tommy Henvey, partner/chief creative; Patti McConnell, managing partner/executive producer; Richard Ryan, creative director; Garrett Crabb, sr. producer; Hanna Wexler, production coordinator. Production O Positive David Shane, director; Ralph Laucella, Marc Grill, exec producers; Ken Licata, exec producer/line producer; Dan Ouellette, production designer; Marlene Guidara, set decorator; Paul Linkogle, prop master; Ed French, special FX makeup; Linda Barcojo, makeup; Melissa Desrosiers, costume designer; Jacey Stamier, costumer. Postproduction Crew Cuts Craig Rohrer, editor; Cal Ciarcia, assistant editor; Nancy Jacobsen, partner/exec producer; Diana Seldin, producer; Stephanie Norris, post EFX producer. Music JSM Music Joel Simon, chief creative officer/composer; Seamus Kilmartin, composer; Jeff Fiorello, exec producer.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More