Grant Heslov Directs George Clooney On Film Journey For Nespresso, McCann NY
This :60 takes George Clooney on a road trip to get a taste of his beloved Nespresso coffee. Directed by Grant Heslov via production house Untitled Inc. for McCann New York, the ad opens with Andy Garcia, playing himself, relaxing poolside in Los Angeles sipping a freshly-brewed coffee from his Nespresso VertuoPlus machine. He is talking on the phone with his friend Clooney, who is in a bit of a different situation – on location for a shoot in the pouring rain. As Garcia savors his Nespresso, Clooney is faced with a generic, sub-par coffee pot on-set. Envy sets in and George sets home to a Nespresso Boutique and his own cup of Nespresso Vertuo™ coffee.
On the road, Clooney finds himself in a real-life montage of Hollywood’s most famous travel scenes – getting a lift with Kermit the Frog and Fozzie Bear in The Muppet Movie, on the back of the Easy Rider chopper, in a car driven by Janet Leigh right out of Hitchcock’s Psycho, and even riding shotgun with Burt Reynolds in Smokey and the Bandit. Seabiscuit takes the last leg and brings him home to the front door of the Nespresso Boutique in Beverly Hills. After a long and entertaining tour, Clooney finally enjoys a cup of high quality Nespresso coffee--only to find that he has swapped locales with Garcia.
Client Nespresso Agency McCann New York Eric Silver, North American chief creative officer; Tom Murphy, Sean Bryan, co-chief creative officers; Larry Platt, executive creative director; Danny Rodriguez, group creative director; Nic Howell, creative director/art director; Geoff Bentz, creative director/writer; Nathy Aviram, chief production officer; Kathy Love, executive producer; Laura Frank, Anna Andreis, strategy. Production Untitled Grant Heslov, director; Phedon Papamichael, DP. Editorial Big Sky Chris Franklin, editor. Visual Effects Framestore NY Sarah Hiddlestone, exec producer; Murray Butler, executive creative director; Martin Lazaro, VFX supervisor; Nick Fraser, sr. producer; Nathan Diehl, Mohamed Echkouna, Sean Curran, Stefania Cancemi, Will Frazier, Nico Cappuccio, 3D team; Karch Coon, Sang Kim, Raul Ortego, Steve Drew, Matt Pascuzzi, Corrina Wilson, Elaina Brillantes, 2D team; Callum McKevenuy, design/matte painting. Color Company 3 Tim Masick, colorist. Music Mel Torme’s “Comin’ Home Baby” Audio Post Sound Lounge Tom Jucarone, engineer.
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