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Droga5 Celebrates Rollout of Google Pixel 2 Phone With Influencer-studded Anthem Film

By

Robert Goldrich
Thursday, Nov. 9, 2017

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Droga5 New York has created the “Ask more of your phone” campaign for the global launch of Google’s new Pixel 2 phone.

Directed by Ian Pons Jewell of production house RESET, this centerpiece film for the campaign is a fun, fast-paced, back-and- forth ping-pong of questions and answers--each beat leading to the next--each scene a different person, each one a new question as the characters ask more of their phone. We’re taken on a journey through the Pixel 2’s new features. The film is packed with influencers such as Salt Bae, rapper Young MA, British weatherman Michael Fish, David LaChapelle, Dua Lipa, animators Stoopid Buddies and more. The film blends VO, the characters and the Google Assistant’s voice to sweep you through--a film that ultimately celebrates a phone that gives you more.

Credits

Client Google Agency Droga5 New York Production RESET Ian Pons Jewell, director. Editorial Cartel Postproduction Method Music Daptone Records Audio Sonic Union

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560x349

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<iframe width="1280" height="750" src="https://shootonline.com/embed/74014/1280x750" frameborder="0" allowfullscreen></iframe>
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