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Benji Weinstein Directs KAYAK's "Body Doubles" For Martin Agency

By

Robert Goldrich
Tuesday, Sep. 6, 2016

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This spot, part of the first campaign from The Martin Agency for KAYAK, shows a woman who’s hired several body doubles to try on hundreds of pants for her in a store’s dressing rooms. This way she can quickly and readily see which pants look best on her without having to do all that much herself--kind of like how KAYAK works by sifting through assorted travel sites to get the best deals in flights, hotels and rental cars.

Benji Weinstein from Tool of North America directed the commercials in this “Travel Problem Solved” campaign.

Credits

Client KAYAK Agency The Martin Agency Joe Alexander, chief creative officer; James Robinson, executive creative director; Jamie Umpherson, sr. copywriter; Marie Richer, sr. art director; Kelly Sutton, producer; John McAdorey, executive producer. Production Tool of North America Benji Weinstein, director; Oliver Fuselier, managing partner; Lori Stonebraker, exec producer; Chris Scherk, producer. Editorial Cut+Run  Frank Efron, editor; Rena Martin, exec producer; Evyn Bruce, producer. Color Nice Shoes Gene Curley, colorist. Finishing Jogger Studios End Cards Hunter Gather Audio Post Heard City Phil Loeb, engineer/mixer.

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