Thursday, December 14, 2017
You are here:

Top Spot of the Week: MiO's "Eye of the Squirter"

By

SHOOT Staff
Thursday, Aug. 15, 2013

1589 views

Log in or register now!

Benjamin Weinstein of Steam Films, Toronto, directed this spot which centers on Calvin, an average guy immersed in all sorts of athletic endeavors, while never missing the chance to squirt flavored MiO Sport flavored liquid beverage into a glass of water that he never puts down during his whirlwind marathon of activity. Agency is Taxi, Toronto.

Credits

Agency: Taxi | Toronto Lance Martin, executive creative director; Jeff MacEachern, creative director; Mike Blackmore, associate creative director/writer; Mike Lee, senior art director/writer; Mike Shuman, writer; Zach Klein, digital strategist; Cynthia Heyd, VP, Integrated Production; Ben Sharpe, producer.

Send by email

560x349

<iframe width="560" height="349" src="https://shootonline.com/embed/52144/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://shootonline.com/embed/52144/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://shootonline.com/embed/52144/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://shootonline.com/embed/52144/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Thursday, Dec. 14, 2017

The Federal Communications Commission repealed the Obama-era "net...

Thursday, Dec. 14, 2017

Cinematographers Masanobu Takayanagi, ASC, and Ben Davis, BSC, enjoy close...

Thursday, Dec. 14, 2017

Disney is buying a large part of the Murdoch family's 21st Century Fox for...

Thursday, Dec. 14, 2017

"The Post " is kind of like the Yankees of movies. A Steven Spielberg...

Wednesday, Dec. 13, 2017

This holiday season, there's all manner of conflict at your local movie...

Wednesday, Dec. 13, 2017

Interpublic Group has named Kristen Cavallo to serve as CEO of The Martin...

Recent SPW Releases

Thursday, Dec. 14, 2017

The international crime drama Gomorrah is the latest television production...

Thursday, Dec. 14, 2017

The One Club for Creativity, the world’s foremost non-profit organization...

Wednesday, Dec. 13, 2017

Librarian of Congress Carla Hayden announced the 2017 selections to the...

Wednesday, Dec. 13, 2017

LOCATION MANAGERS GUILD INTERNATIONAL (LMGI) announces the 5th Annual...

Wednesday, Dec. 13, 2017

National TeleConsultants (NTC), a leading media technology consulting,...

Wednesday, Dec. 13, 2017

The production partnership of CinemaStreet Pictures and director Ed Han...

Top