New Web Film: NZ Effie Awards' "Steve Cochran"
Damien Shatford of The Sweet Shop directed and edited the web films in this campaign in which leading New Zealand agency creatives are given actual lie detector tests. In one of the films, Steve Cochran, exec CD at Colenso BBDO is interrogated by polygraph examiner Gavin Wilson. Campaign was devised by agency Whybin BWA New Zealand.
Production Company: The Sweet Shop Damien Shatford, director/editor; Lynnette Gordon, producer; Fiona King, exec producer; Nick Burridge, DP; Dave McLaren, colorist.