Carl Erik Rinsch of MJZ directed this spot which shows the virtually gravity-defying exploits of the 2013 Mercedes-Benz C-Class Coupe on a curved bank race track. The driving is driven by a score from Q Department. Agency is Merkley+Partners.
Agency: Merkley + Partners Kirk Mosel, creative director; Andy Hirsch, executive creative director; Chris Landi, Scott Zacaroli, David Fox, sr. creative directors. Production Company: MJZ Carl Erik Rinsch, director; Kate Leahy, exec prdoucer; Margo Mars, producer. Visual Effects: Framestore NY Wendy Garfinkle, producer; James Razzall, exec producer; David Mellor, VFX supervisor; Raul Ortego, compositing supervisor. Music: Q Department, New York (music and sound) Audio: Heard City Philip Loeb, mixer.