The Best Work You May Never See: Barclaycard's "Toys"
Director Chris Palmer of Gorgeous Enterprises teamed with Passion Pictures, Framestore and BBH, London on a yearlong collaboration which yielded this visually ambitious, whimsical spot (:90, :60 and :40 versions) promoting Barclaycard's contactless payment service.
Agency: Bartle Bogle Hegarty, London Matt Doman, Ian Heartfield, creative directors; Uche Ezugwu, art director; Tom Drew, copywriter; Rachel Hough, producer. Production Company: Gorgeous Enterprises Chris Palmer director; Rupert Smythe, producer. Editorial: The Quarry Johnnie Scarlett, editor Visual Effects: Framestore CFC | London Bumble Davis, producer; Helen Hughes, exec producer; Jonathan Hairman, Tim Osborne, Flame; Russell Dodgson, 2D; Tom Sparks, supervisor. Music: The Music Factory Animation: Passion Pictures, London
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