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The Best Work You May Never See: Toyota GT86's "The Real Deal"

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SHOOT Staff
Friday, Aug. 31, 2012

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Digital Domain created an oppressive computer generated (CG) world to showcase Toyota's new GT86 in a new spot titled "The Real Deal" from Stink director Adam Berg and Saatchi & Saatchi London. Berg, working with Saatchi & Saatchi's creative team, tapped DD to tell a story that mimics the car's key value--breaking out of a monotonous synthetic existence with the power, control and excitement of real life.

Credits

Production Company: Stink Adam Berg, director; Ben Croker, producer. Visual Effects: Digital Domain, Inc. Ed Ulbrich, chief creative officer; Scott Gemmell, executive producer; Vernon Wilbert, VFX supervisor; John Kokum, VFX producer; Cody Shelley, VFX coordinator; Ron Herbst, CG supervisor; Niles Heckman, previz artist; Michael Lori, on-set integration/tracking; David Wilson, rotoscope; Greg Breitzman, Anthony Rizzo, Althea Suarez Gata, Character animators; Tim Petre, character rigger/digital artist; Bekah Baik, Casey Benn, Dave Carlson, Greg Gangemi, Robert Kim, digital artists; Ken Jones, FX artist; Scot Hale, Dave Takayama, Ned Wilson, Niles Heckman, Soyoun Lee, Marcel Martins, compositors; Jeff Heusser, Flame/compositor

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