Top Spot of the Week: Hefty Plates' "Fair"
Napoleon Dynamite director Jared Hess, whose commercialmaking roost is Moxie Pictures, brought his offbeat comedy chops to this :30 which draws on the bizarre world of renaissance fair enthusiasts to show the virtues of soak-proof Hefty Plates. Agency is Euro RSCG Chicago.
Production Company: Moxie Pictures Jared Hess, director; Robert Fernandez, Lizzie Schwartz, exec producers; Roger Zorovich, head of production; Laura Heflin, producer; Munn Powell, DP.
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