Monday, December 18, 2017
You are here:

Sony PlayStation Portable Media Player's "Escalator"

By

SHOOT Staff
Tuesday, Dec. 4, 2007

1184 views

Log in or register now!

The second iteration of the "Get Your Own" campaign for the Sony PlayStation Portable Media Player includes a web video spot on an escalator. As one guy tries to move up the down escalator to view another guy's PSP, he is rebuffed and the "get your own" message is clear. The spot plays as pre-rolls, in banners and on the PSP site.

Credits

Agency: TBWA/Chiat/Day, Inc Brett Craig, Nick Davidge, creative directors; Todd Murphy, copywriter; Joey Danluck, art director; Maresa Wickham, producer Production Company: Tool of North America Sam Cadman, director; Mark Plummer, dp; Angela Jones Solomon, line producer; Jennifer Siegel, Brian Latt, executive producers Editorial: Venice Beach Editorial Greg Young, editor; Patricia Gushikuma, editorial producer Postproduction: Zoic Studios Fefo De Souza, online artist Audio: Margarita Mix Hollywood Jeff Levy, sound designer

Send by email

560x349

<iframe width="560" height="349" src="https://shootonline.com/embed/49123/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://shootonline.com/embed/49123/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://shootonline.com/embed/49123/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://shootonline.com/embed/49123/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Sunday, Dec. 17, 2017

"Star Wars: The Last Jedi" will happily settle for second. Rian Johnson's...

Saturday, Dec. 16, 2017

The biggest figures and institutions in entertainment have established a...

Saturday, Dec. 16, 2017

Morgan Spurlock's latest documentary will not premiere at the Sundance...

Friday, Dec. 15, 2017

After years of tremors, the earthquake that had long been predicted...

Friday, Dec. 15, 2017

Lively Group , the New York-based creative collective, has hired Rob...

Friday, Dec. 15, 2017

Mob Scene , an entertainment marketing agency for major motion picture...

Recent SPW Releases

Saturday, Dec. 16, 2017

The South Australian State Government today announced they will provide...

Friday, Dec. 15, 2017

Blackmagic Design today announced a worldwide training and certification...

Friday, Dec. 15, 2017

AtSwim Director Alberto Accettulli was tasked with taking his crew to the...

Thursday, Dec. 14, 2017

XTRMX , a leading innovator in remote collaborative video editing and...

Thursday, Dec. 14, 2017

The international crime drama Gomorrah is the latest television production...

Thursday, Dec. 14, 2017

The One Club for Creativity, the world’s foremost non-profit organization...

Top