Sierra Mist Free's "Super Technical Liquid Challenge"
To promote Sierra Mist Free, this video shows a man dating two calorie free beverages, a plain glass of water and a can of Sierra Mist Free. The humorous video, which is a take off on taste tests and dating shows, was shot in six locations, from the houses where the beverages live, to a park and a car where the dates take place, with a Sony F900 hd camera.
Agency: Creature Jim Haven/ Matt Peterson, co-creative directors: Tom O'Conner, asst. creative director; Danielle Trivisonno, writer; Miranda Gerlock, art director; Jenn Pennington, agency producer; Beth Randolph, production asst.; Tricia Lilenjiwall, business affairs; Steve Hawley, Anu Horsman, account service Production Company: Propellor Productions Jeff Aaron Lable, director; Rafael Aquilo, line producer Editorial: Chicken and Music Chris Ophoven, editor