Thursday, December 14, 2017
You are here:

Top Spot of the Week: New Balance's "Roadkill"


Monday, Aug. 13, 2007


Log in or register now!

A young man driving a car hits a bump in the road. He stops the car and looks back to see he's run over a porcupine. He then takes off his New Balance shoes, rubs the soles together and places them on the animal, reviving it with an energy charge, akin to cardio pulmonary resuscitation. Indeed, New Balance's new ZIP shoes have positive energy.


Agency: Almighty, Boston Chris Smith, Joe Polevy, creative directors; Chad Portas, associate creative director/art director; Andrew Jasperson, writer; Matthew Charde, executive producer; Liz Shook, producer. Production Company: Biscuit Filmworks Russ Lamoureux, director; Shawn Lacy, Eric Stern, executive producers; Lisa Stockdale, producer; Joost Van Starrenburg, DP. Editorial: engine room Matt Rogers, editor. Postproduction: Nice Shoes Gene Curley, colorist. Audio: Soundtrack Recording Group Howard Cole, audio engineer/sound designer. Animation: Shilo Jose Gomez, Andre Stringer, creative dirctors; Evan Dennis, lead designer/animator/compositor; Tracy Chandler, executive producer; Jeremy Yaches, prdoucer; Dave Hill, animator/compositor.

Send by email


<iframe width="560" height="349" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="640" height="390" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="853" height="510" src="" frameborder="0" allowfullscreen></iframe>


<iframe width="1280" height="750" src="" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Thursday, Dec. 14, 2017

"The Post " is kind of like the Yankees of movies. A Steven Spielberg...

Wednesday, Dec. 13, 2017

This holiday season, there's all manner of conflict at your local movie...

Wednesday, Dec. 13, 2017

Interpublic Group has named Kristen Cavallo to serve as CEO of The Martin...

Wednesday, Dec. 13, 2017

Integrated content studio Humble has signed Dutch director Ismael ten...

Wednesday, Dec. 13, 2017

Three Billboards Outside Ebbing, Missouri , topped the field of SAG Award...

Wednesday, Dec. 13, 2017

Matt who? NBC’s “Today” show was the most-watched morning program for the...

Recent SPW Releases

Wednesday, Dec. 13, 2017

Librarian of Congress Carla Hayden announced the 2017 selections to the...

Wednesday, Dec. 13, 2017


Wednesday, Dec. 13, 2017

National TeleConsultants (NTC), a leading media technology consulting,...

Wednesday, Dec. 13, 2017

The production partnership of CinemaStreet Pictures and director Ed Han...

Wednesday, Dec. 13, 2017

Nominees for the 24th Annual Screen Actors Guild Awards® for outstanding...

Tuesday, Dec. 12, 2017

Jordan Peele’s seismic thriller GET OUT captured the most wins from the...