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National Flood Insurance Program's "No Words"


Tuesday, Aug. 29, 2006


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The eloquence and elegance of jazz music stands out in the absence of spoken words and in the presence of scenes showing the devastation in New Orleans caused by Hurricane Katrina. Imagery of musicians playing their instruments--including a trumpet, saxophone, bass and clarinet--juxtaposed with glimpses of the destruction drive home the point that a new hurricane season is in the offing and we need to be prepared.


Agency: JWT, Atlanta Carl Warner, creative director; Isolbel Moutrey, art director; Denise Rosenstein, copywriter; Sarah Zehnie, producer. Production Company: GARTNER James Gartner, director; Rich Carter, Don Block, executive producers; Roger Petrusson, producer; Tom Olgeirsson, DP. Editorial: JumP Michael Saia, editor; Dee Tagert, executive producer; William Zitser, assistant editor. Music: Manic, New York Bradley Warren, music editor


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