Sears' "Back to School"
Students of all ages dance through the motions of getting dressed in the morning to the beat of Ursula 1000's "Funky Bikini." "Change Your Clothes," appears on screen and fades into "The back to school sale," which then fades into the Sears logo.
Agency: Y & R | Chicago Creative Director, Chris Hunter; Art Director, Nancy Hannon; Agency Producer, Jeremy Arth Production Company: MJZ Director, Marcus Nispel; DP, John Schwartzman; EP, Lisa Rich, David Zander; Producer, Vincent Oster Editorial: Rock Paper Scissors Editor, Adam Pertofsky; telecine, Postproduction: Company 3 Los Angeles Colorist, Stefan Sonnenfeld Visual Effects: DIGITAL KITCHEN EP, Colin Davis Music: Menten Music, Inc. Licensed Track: Ursula 1000 �Funky Bikini�; Creative Director, Sarah Gavigan; Music Supervisor, Dan Wilcox; EP, Rachel Dunn