NFL's "The Start"
The National Football League's "The Start" shows Dante Culpepper taking it all in as he stands at midfield in the Los Angeles Memorial Coliseum. "So this is where it all started," Culpepper says as he breathes the air and feels the grass of the historical venue, site of Super Bowl I and II, games to which we flash back. Then back in the present, the words "follow the road" appear on screen followed by "The road to Super Bowl Forty."
Production Company: @radical.media Director, Tarsem; Executive Producer, Frank Scherma, Tommy Turtle; Director of Marketing, Chris Kim Editorial: Spot Welders Inc. Editor (LA), Robert Duffy; Editor (NY), Dick Gordon; Executive Producer, “Heather Kojima Visual Effects: Method Producer, Rachael Koch