Tuesday, June 19, 2018
You are here:

VW's "Alarm Clock"

By

SHOOT Staff
Tuesday, Jan. 17, 2006

1321 views

Log in or register now!

The commercial is set in a Chinese setting including houses and green lawns with Chinese music in the background.  Large red symbol-like letters introduce "the new Beatle vs. an alarm clock."  The alarm clock goes off.  The camera zooms into the headlights of a new Volkswagen Beatle.  Suddenly the alarm clock explodes.  A gong sounds and the words "Goodness Prevails" appear above the shiny red Beatle.  A narrator directs the viewer to "forceofgoodness.com."  The commercial ends with the demand "Drivers Wanted.  VW."

Credits

Agency: arnold | Boston Ron Lawner, chief creative officer; Alan Pafenbach, executive creative director; Dave Weist, creative director; Colin Jeffery, creative director/copywriter; Jen Wells, art director; Susan Ebling Corbo, copywriter; Jen Wrentmore, producer; Ben Salsky, assistant producer. Production Company: Brand New School Jonathan Notaro and Jens Gehlhaar, directors; Stefan Czapsky, DP; Jared Libitsky, executive producer; Ellen Stafford, producer; Robert Fox, production designer. Shot on stage at Fox Studios, Los Angeles. Editorial: Lost Planet Paul Martinez, editor. Postproduction: The Syndicate Beau Leon, colorist. Visual Effects: Brand New School Craig Houcin, producer; Dickson Chow, VFX artist/3-D artist; Alan Latteri, Flame artist; Helder Sun, stop-motion photographer; Kevin Glick, stop-motion animator; Allessandro Thompson, stop-motion artist. Music: Ten Music The Transcenders, composer; Sarah Gavigan, creative director; Rachel Dunn, executive producer; Nicole

560x349

<iframe width="560" height="349" src="https://shootonline.com/embed/48473/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://shootonline.com/embed/48473/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://shootonline.com/embed/48473/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://shootonline.com/embed/48473/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Tuesday, Jun. 19, 2018

Content creation studio BODEGA--with bases of operation in NY and San...

Tuesday, Jun. 19, 2018

The MTV Movie & TV Awards gave "Black Panther" its first taste of...

Monday, Jun. 18, 2018

George Clooney's Hollywood career spans more than three decades, with...

Monday, Jun. 18, 2018

Director Greg Popp has joined the roster of Superlounge for exclusive U.S...

Monday, Jun. 18, 2018

Hulu has acquired the rights to Minding the Gap , director Bing Liu’s...

Sunday, Jun. 17, 2018

The combined powers of superheroes, the Pixar brand and a draught of...

Recent SPW Releases

Monday, Jun. 18, 2018

Danixa Diaz joins brand creative agency, Troika Media Group (OTC: MTWO) as...

Monday, Jun. 18, 2018

Rapidly rising “Audio Story-Tellers” Temp Love are celebrating their 5-...

Monday, Jun. 18, 2018

Post-production finishing for the first season of Vida, the new half-hour...

Monday, Jun. 18, 2018

Furthering their reputation as the go-to creative audio post house for...

Friday, Jun. 15, 2018

The leaders of bicoastal creative production company Gentleman Scholar...

Friday, Jun. 15, 2018

LA-based Stun, an award winning entertainment industry content studio, ad...

Top