"30 Rock" Returns For Verizon's "Audition" From W+K
Verizon reunited the cast and crew of 30 Rock, even rebuilt the show’s iconic studio set in order to show the horrors of bad streaming in this two-spot campaign, which includes “Audition.”
The ad fare begins with scenes from the series before things quickly devolve into streaming chaos for Jenna (Jane Krakowski), Kenneth (Jack McBrayer) and Frank (Judah Friedlander).
Wieden+Kennedy, together with director Wayne McClammy of Hungry Man, worked alongside key crew members from the show to recreate the look and feel of 30 Rock down to the smallest details, bringing back all original props, wardrobe and even the original background extras.
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