Stanley Cup

It’s Undefined Creative with the assist! The NYC-based creative agency launched a motion design campaign that is helping the National Hockey League (NHL) score big with its new statistical analysis platform, derived from its relationship with SAP. Undefined Creative delivered 19 different animations designed to leverage SAP^® Predictive Analytics software.

What's in a name? Who will be engraved and immortalized on the Stanley Cup? Narrated by acclaimed actor and hockey fan Liev Schreiber.