To herald the release of its new Zevia Kidz product line, leading zero sugar, zero calorie beverage company Zevia partnered with full-service marketing agency Haberman and design-driven production company Sarofsky to create an integrated spot-market campaign. Entitled "It's Everything You Wished For," the campaign shows real reactions from kids trying Zevia Kidz for the first time. It was brought to life through digital video, digital banners and rich media, paid social and a national public relations and influencer program.
SPW Credits
Campaign Credits, Zevia Kidz.
Client: Zevia
Director of Marketing: Tom Schafer
Agency: Haberman
Creative Director/Copywriter: Emalie Wichmann
Senior Designer: Aaron DeYoe
Designer: Lindsay Schwartz
Account Director: Amy Keepper
Agency Producer: Tammy Auel
Production/Design Company: Sarofsky
Executive Creative Director/Director: Erin Sarofsky
Executive Producer: Steven Anderson
Creative Lead: Duarte Elvas
Producer: Joel Signer
Director of Photography: Mike Bove
Animators/Designers: Josh Smiertka, Ally Munro, Matt Miltonberger
Editor: Tom Pastorelle
Colorist: Tyler Roth
ScreenWork Categories:Commercial
Discipline:Directing
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
MySHOOT Profiles
Add A Comment