YouTube wants small business owners to know that YouTube video ads are a smart – targeted, accountable, measurable – media buy. To help prove this, they created an ad using a real small business, and told their story.
SPW Credits
Client: Google
Campaign Title: YouTube Small Business Video Ads
Execution Title: Sphero
Agency: Camp + King
ScreenWork Categories:Commercial
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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