YouTube wants small business owners to know that YouTube video ads are a smart – targeted, accountable, measurable – media buy.
To help prove this, they created an ad using a real small business, and told their story.
YouTube wants small business owners to know that YouTube video ads are a smart – targeted, accountable, measurable – media buy.
To help prove this, they created an ad using a real small business, and told their story.
Client: Google
Campaign Title: YouTube Small Business Video Ads
Execution Title: LSTN Headphones
Agency: Camp + King, San Francisco
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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