Football season is back! And The Mission (Venice, CA) collaborates with Samuel Bayer (HSI) to transform a practice field into an NFL game night fantasy for McGarry/Bowen NYC.
The Mission provided an accurate digital reproduction of Gillette Stadium, fully packed with 85,000 cheering digital fans for a dramatic Jets vs. Patriots clash. In the spot, Mr. Amazing, an average guy with a big dream, gets to spearhead an end zone to end zone kick return, narrowly dodging, juking, leaping, and even flipping over the defending Jets players. He crosses the goal line in an adrenaline rush, letting out a warrior's howl, only to realize he's daydreaming at a crowded family reunion. In this comic twist, Mr. Amazing sheepishly withdraws into his smart phone and he and a relative proceed to enjoy the actual game utilizing his XLTE enabled Verizon service.