Cutting Room, NY editor Debbie McMurtrey and Park Pictures, Bicoastal/London director Alison MacLean push children to the forefront of athletics for the United States Tennis Association and Obama’s “Let’s Move!” campaign in the new :60 PSA, “Ball Adults,” out of The Martin Agency, Richmond, VA. The spot features first lady Michelle Obama and tennis superstars Andre Agassi and Stefanie Graf catering to the pint-sized athletes as ball persons for their intensive tennis match.
SPW Credits
Client: USTA; Title: “Ball Adults” :60 & :30; Production Company: Park Pictures, Bicoastal/London; Director: Alison MacLean; DP: Peter Deming; Producer: Nina Shiffman; Executive Producers: Jackie Kelman Bisbee, Dinah Rodriguez; Agency: The Martin Agency, Richmond, VA; SVP/Creative Director: Rob Schapiro; Sr. Copywriter: Lee Remias; Sr. Art Director: Ron Villacarillo; Producer: Kathy Lippincott; Jr. Producer: Marlena Villery; Executive Producer: John McAdorey; Editorial: The Cutting Room, NY/Running with Scissors, NY; Editor: Debbie McMurtrey; Assistant Editor: Rhys Hecox; Producer: Julia Newland, Cutting Room/Sr. Producer: Brian Creech, Running with Scissors
Executive Producer: Melissa Lubin, Cutting Room/Scott Friske, Running with Scissors; Online: Light of Day, NY; Artist: Josh Williams; Color: Nice Shoes, NY; Artist: Ron Sudul; Sound Mixing: Audio Engine, NY & Phoenix, AZ; Engineer: Rex Reckler
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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