Renowned fashion and beauty director Rebecca Blake, of Rebecca Blake Films A STORY Company, has directed a new campaign for Japanese fashion retailer Uniqlo launching its innovative UV Cut collection. Conceived by Dentsu, Tokyo, the spot features Japanese model and actress Kiko Mizuhara (Norwegian Wood) who is shown wearing the young, fashionable clothing, which filters UV rays, in a stylized contemporary home overlooking a pristine ocean under a sunny sky.
SPW Credits
Title: UV Cut; Client: Uniqlo; Agency: Dentsu, Tokyo. Production: Rebecca Blake Films, A STORY Company, New York. (800) 642-3173. Rebecca Blake, director; Deke Donelian, director of photography; Mark Androw and Cliff Grant, executive producers. Post: Light of Day, New York. Colin Stackpole, creative director/Flame artist; Amy Taylor, producer. Music: Big Foote, NY. Exec Producer, Paul Seymour.
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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