This PSA titled “Newscast,” developed for UN Women’s Generation Equality campaign by San Francisco-based agency Erich & Kallman, reveals that inequality at work is not old news for women. Created for International Women’s Day (3/8), which carries an official theme this year of “I am Generation Equality: Realizing Women’s Rights,” the piece features an in-camera transformation of a 1950s newscast into one from present day.
SPW CreditsClient: UN Women Agency Erich & Kallman Eric Kallman, chief creative officer. Production Caruso Company Doug Walker, director; Norman Bonney, DP; Robert Caruso, exec producer; Vieve Haag, producer; Janae Bassignani, production coordinator; Annie Spiegelman, assistant director; David Daugherty, production designer; Aaron Young, prop master; Molly Rebuschatis, wardrobe. Postproduction1606 Studio Brandy Troxler, editor; Jon Ettinger, exec producer; Matt Trivan, visual effects; Doug Walker, color. Audio Post M Squared Productions Mark Pitchford, sound engineer, co-founder. Music Butter Music Andrew Sherman, chief creative officer, composer; Annick Mayer, exec producer; Stone Irr, producer.
BODYARMOR FlashIV: Anitta Pit Stop
AE Production unveils its latest integrated campaign for BODYARMOR Flash I.V. In collaboration with First Tube Media, the innovative project featuring Brazilian Music Artist and BODYARMOR partner Anitta,
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