Directed by Rocio Crudo, TIAA "We Do More" does not mince words: “We step up, stand out, break rules, and spark revolutions,” the VO announces as Crudo’s powerful vignettes blending original and found imagery roll out prime examples of this. “We save lives – we give life – and we get right back to work.” The call to action url – www.RetireInequality.com – concludes with Venus Williams speaking to camera, saying that, even though women do more, “We still end up with less.”
SPW CreditsClient: TIAA Chief Brand & Demand Officer: Stephen Tisdalle Sr. Advertising Manager: Melissa Do Agency: The Martin Agency SVP/Group Account Director(s): Liz Toms, Jason Komulainen ACD/Art Director: Brittany Tooker Sr CW: Stacy-Ann Ellis EP: Ann Parker Production Company: Easy Mondays Director: Rocio Crudo Founder/EP: Asori Soto EP: Chut Hernandez Associate Producer: Gabrielle Durr Editorial: Whitehouse Post Editor: Devon Bradbury Post: Carbon Executive Producer: Nick Haynes Creative Director: Ian Bradley Music: Squeak E Clean Executive Producer: Kit Winter Creative Director: Julie Nichols
BODYARMOR FlashIV: Anitta Pit Stop
AE Production unveils its latest integrated campaign for BODYARMOR Flash I.V. In collaboration with First Tube Media, the innovative project featuring Brazilian Music Artist and BODYARMOR partner Anitta,
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