St. Mary’s Healthcare System for Children looked to NYC post-production and creative facility Just Add Water, Inc. to help raise awareness for their commitment to improving the health and quality of life for children and families with special needs. Together, they developed a PSA featuring actor, musician and TV personality Nick Cannon as part of St. Mary’s “Believe in Possible” campaign.
Client: St. Mary’s Healthcare System for Children Production: Just Add Water, Inc., Director/Editor: Rob Cabana, Video Production: Kyle Kane; Producers: Patricia Hall, Stephanie Fair-Layman
Open Swim’s Director/Editor Bradley Ross Collaborates On Latest Campaign for StriVectin
Director/Editor Bradley Ross brings StriVectin’s legacy of clinically proven, scientifically formulated skincare to life in the brand’s latest campaign. In addition to directing the campaign, Ross oversaw the editing process through Open Swim’s post-production division, further highlighting StriVectin as a leader in skincare solutions for aging and changing skin. Ross also called on Open Swim’s newly signed Director/Photographer Karen Haberberg for on-set photography and drone footage.
“It’s always fun to work on projects affiliated with products we like and believe in,” says Executive Producer Amyliz Pera. “On this shoot, we were able to garner footage for the StriVectin archive across multiple products and for multiple purposes. Testimonials, b-roll, social capture, stills, follow-up interviews – we had it covered. Karen Haberberg was such a delightful addition to our team. The Open Swim model, in which Directors and team members collaborate, continues to serve us and our clients well.
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